Flaming Gorge Harley-Davidson, Inc. began in 1986 as Harley-Davidson of Green River, Inc. Owners Dave and Lynda raised their children Doug, Danielle and Dennis while running the dealership. The kids have all worked in the business. Even granddaughter Destiny works to earn vacation money!

The business has grown from selling eight motorcycles that first year to annual sales of approximately three hundred Harley® bikes. The original showroom was 800 square feet. The building was subsequently expanded several times.

In 2003 the dealership was moved to Rock Springs, Wyoming located in the White Mountain Mall at exit 102 on Interstate 80. We made history as the first, and so far the only, full-service dealership anchoring a shopping mall.

With nearly 45,000 square feet, Flaming Gorge H-D is bright and spacious, offering a fabulous assortment of motorcycles, clothing, collectibles, leather, chrome, bike accessories and of course T-shirts! The huge parking lot provides ample space for big rigs and RVs. Access is easy on, east off from the interstate. You can’t miss our giant sign, the largest lighted Harley logo sign in the world!

We strive to live up to our motto: “The Friendliest Dealership in the West.” They will offer you coffee and popcorn, always available in our spacious customer lounge. The store is decorated with antique wagons, ranch, and mining and railroad memorabilia, rivaling many exclusive boutiques in Jackson Hole or Colorado’s tourist areas. Merchandise is attractively displayed in a warm, friendly atmosphere, and our staff strives to pass on the Western Hospitality inspired by our “Old West” decorating theme.

Keeping it all running smoothly is General Manager Janice. Proud owner of an accessorized Night Train® and a Paul Yaffe custom, she understands your needs. Janice and her husband enjoy riding their motorcycles, boating and riding their snowmobiles. Proud mother of four sons, she comes from a tradition of hard work, honesty and “The Golden Rule.” Janice takes pride in helping her team provide you with a rewarding experience at Flaming Gorge Harley-Davidson.

The Sales Department is managed by Dennis, Dave and Lynda’s son, who brings the pride of family ownership to his position. He enjoys riding his customized Wide Glide®, Electra Glide® Classic and will proudly show his racing machine, “The Destroyer™.” Dennis and his staff consistently deliver value and customer service, along with fabulous Harley-Davidson® motorcycles. Offering great financing options, Dennis and his sales professionals can provide you with a complete package of insurance, service coverage, riding and motorcycle accessories, all included in your payment.

Doug, Dave and Lynda’s eldest son, travels from his home in Nevada to boost our sales staff when needed. Also ready to help you choose your perfect bike!

Danielle, Dave and Lynda's daughter, has worked in the dealership since before she could see over the counter! From Motorclothes to Promotions, Danielle now runs our eBay sight. Weekly listings start Sunday night, and run a full week. Auctions include: Hard to Find Parts, Accessories, Paint Sets, Motorclothes and other great Merchandise. This allows us to turnover our inventory, make room for new products and offer some great bargains to our online customers. It also lets Danielle be a stay home mom with her two children.eBay Seller ID: flaming_gorge_harley

Manager Lisa takes genuine pride in the MotorClothes® and General Merchandise Department. Her well-trained staff is ready to help you discover everything you need to make your riding experience perfect! Black Hills Gold jewlery, adorable clothing and toys for the kids or grandkids, collectibles, art, furniture and barware are just a few of the great products they offer. Add to that exceptional assortment of leathers, helmets, footwear, riding gear and more, and you will discover a truly memorable shopping experiance. Linda G. is ready to help with your selections!

Our Service Department is getting a new look on service life. Striving for well known precision, efficiency and cleanliness. Jarvis, Corby and Chris strive to be up-to-date on all the latest programs and training from Harley-Davidson. A Dyno Performance facility, with a Superflow Cycle Dyne Eddy Current Dynamometer enables expert computer analysis of your motorcylce. Our skilled technicians provide top-notch service to Harley riders who take real pride in their machines.

If “Chrome, Beautiful Chrome” is your passion, then our new Parts Department Manager Annie is ready to be your expert. She understands your needs for performance, beauty and uniqueness. Annie is ready for all your motorcycle and customizing needs with chrome to performance to beat your buddy down the road. Customer Service Representatives Corby, Chris and Kalib are eager to help you select accessories or repair parts that will correctly fit your motorcycle. So come on in and see what our Parts Department has to offer you and your bike today!

Our staff will gladly ship for you, your purchases whether shopping by phone, Internet or traveling on the road.

The Muscular Dystrophy Association holds a special place in our hearts. We are proud to have helped with Harley’s contributions of over sixty million dollars. Dennis and the young Wyoming MDA Goodwill Ambassador Cody Cooper have formed a precious bond. Cody presented Dennis and Casey with an heirloom cradle that he made himself. Their first day home from the hospital, their newborn baby was placed in that amazing symbol of love and hope.

We have increased our support for MDA through the years with our annual Flaming Gorge Motorcylce Days fundraiser. With a poker run, breakfast, bike rodeo and other activities, this is a June event not to be missed. Dennis has nearly frozen, sitting in the dunk tank, and has donated a car for sledgehammer event. Be on the lookout for his next wild fundraising scheme!

Flaming Gorge Harley-Davidson has received several industry awards, including “TOP 100” distinction from Motorcylce Dealer News. Dave and Lynda were voted Outstanding Business People of Sweetwater County two years in a row, and have received numerous awards from the community and the Governor. Several celebrities, including Harrison Ford and Matt Frenette of “Loverboy,” have chosen our dealership as the place to purchase their new Harley-Davidson® Motorcycles.